Memory: Encoding, Storage, and Retrieval

Three stages of memory processing

Atkinson-Shiffrin model (multi-store model)

Sensory memory

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Short-term memory (STM) / Working memory

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Long-term memory (LTM)

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Types of long-term memory

Long-Term Memory
├── Explicit (declarative) — conscious
│   ├── Episodic — personal experiences/events
│   └── Semantic — facts and general knowledge
└── Implicit (nondeclarative) — unconscious
    ├── Procedural — skills and habits
    └── Classically conditioned responses

Encoding strategies

Levels of processing (Craik & Lockhart)

Effective encoding techniques

Encoding specificity

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Retrieval

Retrieval cues

Recall vs. recognition

Serial position effect

Brain structures and memory

Case of H.M. (Henry Molaison)

Amnesia types

Flashbulb memories

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AP Exam Tips

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Common Mistakes

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Key Vocabulary